The Business of Art: Grow Your Business Online

This 4-hour intensive will cover everything from A to Z in the world of online marketing. We'll start by making sure you have claimed your business on Google Maps, which will then enable you to post photos, price lists, menus, etc, as well as build you own free website and possibly begin advertising on Google search. Instructor John Clark has recently gotten certified by Google as a "trusted verifier", meaning he can bypass the annoying postcard requirement for verifying your business with Google if you haven't claimed it as of yet. There will also be instructions for getting listed on other online resources such as Apple Maps, Yelp & Trip Advisor. Apps such as Google's "My Business" and "Google Primer" will also be covered, demonstrating the ways in which you can manage your business listing from anywhere.